Absolute Essentials of International Business(Absolute Essentials of Business and Economics)

国际商务*精要

世界经济学

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306.00
发货周期:国外库房发货,通常付款后3-5周到货!
出  版 社
出版时间
2022年04月29日
装      帧
平装
ISBN
9780367610777
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页      码
158
开      本
8.50 x 5.50 x 0.34
语      种
英文
版      次
1
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图书简介
As challenges to the era of globalisation emerge, international business grows in importance and complexity as a field of study. This shortform textbook introduces learners to the frameworks within which international business occurs and to the range of actions that companies might undertake in these environments.Owing to an emphasis on cross-border interactions, international business is a politicised field, and this book provides readers with the tools to deepen their understanding not only of the actions that companies might take but also of the economic, societal, cultural and political frameworks affecting how decisions are made.With a refreshing realism in its approach, this book will be perfect brief reading for students required to understand the obstacles that global business practitioners must overcome to succeed.
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