Crisis Management for Small and Medium-Sized Enterprises (SMEs)(Management for Professionals)

中小企业危机管理:应对外部危机的战略

管理经济学

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505.00
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作      者
出  版 社
出版时间
2023年03月21日
装      帧
平装
ISBN
9783030917296
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页      码
247
开      本
9.21 x 6.14 x 0.55
语      种
英文
版      次
1
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图书简介
This book provides an in-depth introduction to crisis management and leadership in SMEs, as well as methods, approaches and cases against the background of different crises; external ones in particular. Featuring contributions from research and practice, this book covers a plethora of SMEs from different sectors to match the diverse nature of small business practice. The combination of a sound theoretical framework for small firm crisis management along with practical instruments/methods and cases, help to improve the organizational resilience of SMEs. The authors also guide the reader to resources beyond the book, including an online “Crisis Toolkit” comprised of material such as further publications, crisis management blueprints, guidelines, checklists, and company cases on crisis management-related issues.
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