图书简介

Acknowledgments \\ Chapter 1: Introduction \\ What Is Empirical Social Research? \\ Why Is Research Important? \\ Methods of Data Collection \\ Quantitative and Qualitative Research \\ Basic and Applied Research \\ The Components of Research \\ Reading This Text \\ Summary Points \\ Chapter 2: Interviewing \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Ethics \\ Sampling \\ Preparing for Data Collection \\ Data Collection \\ Data Analysis \\ Conceptualizing and Operationalizing \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 3: Observation and Ethnography \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Ethics \\ Sampling \\ Conceptualizing and Operationalizing \\ Preparing for Data Collection \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 4: Surveys \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Conceptualizing and Operationalizing \\ Sampling \\ Ethics \\ Preparing for Data Collection \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 5: Secondary Data Analysis \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Ethics \\ Preparing for Data Collection \\ Conceptualizing and Operationalizing \\ Sampling \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 6: Existing Statistics Research \\ Methodology \\ Theory \\ Research Questions \\ Ethics \\ Preparing for Data Collection \\ Conceptualizing and Operationalizing \\ Sampling \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 7: Content Analysis \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Sampling \\ Conceptualizing and Operationalizing \\ Ethics \\ Preparing for Data Collection \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 8: Experiments for Evaluation Research \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Choosing a Study Design \\ Conceptualizing and Operationalizing \\ Sampling \\ Ethics \\ Preparing for Data Collection \\ Data Collection \\ Data Analysis \\ Evaluating the Quality of Data and Analysis \\ Presenting the Results \\ Summary Points \\ Chapter 9: Focus Groups \\ Methodology \\ Theory \\ Research Questions \\ Literature Review \\ Sampling \\ Conceptualizing and Operationalizing \\ Ethics \\ Preparing for Data Collection \\ Data Collection \\ Analysis \\ Presenting the Results \\ Summary Points \\ Appendix A: Reviewing the Literature \\ Types of Sources \\ Searching the Literature \\ Reading Scholarly Articles \\ Writing a Literature Review \\ Plagiarism \\ Appendix B: Writing a Research Proposal \\ Title \\ Introduction and Literature Review \\ Research Question \\ Data Collection \\ Data Analysis \\ Implications \\ Timeline \\ Budget \\ Style \\ Guidelines and Formatting \\ A “Seamless Whole” \\ References \\ Index \\ About the Author

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