Multidisciplinary Perspectives on Cross-Border Trade and Business(Advances in Business Strategy and Competitive Advantage)

跨境贸易和商业的多学科视角

商业经济学

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1683.00
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出  版 社
出版时间
2021年12月10日
装      帧
精装
ISBN
9781799890713
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页      码
335
语      种
英文
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图书简介
Cross-border business transactions have become increasingly important due to new norms of conducting business. Cross-border business has led to the emergence of multiple business opportunities and challenges to various stakeholders. Such global reality cannot simply be ignored; thus, business entities that operate across national borders need to fully employ global business strategies to compete and survive in the dynamic global environment.Multidisciplinary Perspectives on Cross-Border Trade and Business captures a multi-faceted outlook on international business phenomena, particularly when cross-border businesses are severely affected by global crises such as the COVID-19 pandemic. This book discusses the perspectives of stakeholders from both developed and developing countries as they handled international crises including the COVID-19 pandemic. Covering topics such as knowledge acquisition, internationalization, and small and medium enterprises, this book is an essential resource for business executives, practitioners, policymakers, graduate and post-graduate students of government or business administration, professors, researchers, and academicians.
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