REVIEW COMMENT ANALYSIS FOR E-COMMERCE(EAST CHINA NORMAL UNIVERSITY SCIENTIFIC REPORTS)

电子商务评估分析

计算机科学技术基础学科

原   价:
728.00
售   价:
546.00
发货周期:预计3-5周发货
作      者
出  版 社
出版时间
2016年06月27日
装      帧
平装
ISBN
9789813100053
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页      码
172
语      种
英文
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图书简介

This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.

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