Webinars for Dummies

网络会议知识傻瓜书

计算机科学技术基础学科

原   价:
203.00
售   价:
162.00
优惠
平台大促 低至8折优惠
发货周期:预计3-5周发货
作      者
出  版 社
出版时间
2014年07月03日
装      帧
平装
ISBN
9781118885727
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页      码
288
语      种
英文
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图书简介
Webinars For Dummies shares the steps necessary to plan and produce a successful webinar. Packed with the expertise of a company that produces over 20,000 webinars a year, this book offers large and small organizations the steps to create their own webcast. The book covers:Part I - An Intro to Webinars: the basics of what a webinar is, how it works, and how it can be used with instructions on determining your need, budget, and available toolsPart II - Planning Ahead: guidance through the steps of selecting a topic, creating a script, producing graphics and slides, and marketing your webinarPart III - ACTION!: explanations on creating the webinar, with advice on handling both a live and pre-recorded webcast. Also includes advice on troubleshooting on the fly, handling viewer questions, and archiving.Part IV - On to the Next One: how to archive a webinar for future viewers and incorporating webinars into a marketing plan.Part V - The Part of Tens: lists of tips for effective webinar production and marketing, including ten case studies of successful webinars and ten ways to ready yourself for a live webinar
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