A Practical Introduction to Mixed Methods for Business and Management

商业管理混合研究方法

管理经济学

售   价:
674.00
发货周期:预计5-7周发货
作      者
出  版 社
出版时间
2018年11月20日
装      帧
精装
ISBN
9781526462480
复制
页      码
136
开      本
24.4 x 17 x 1.3 cm
语      种
英文
综合评分
暂无评分
我 要 买
- +
库存 30 本
  • 图书详情
  • 目次
  • 买家须知
  • 书评(0)
  • 权威书评(0)
图书简介
Mixed Methods Research for Business and Management guides students and researchers through how to use this methodology successfully in a research-based dissertation or project. The book introduces the concepts and debates associated with combining methods, and illustrates the many benefits, and hazards, of undertaking a mixed methods study. Example studies from across business and management disciplines bring the text to life throughout. The reader is taken step-by-step through the mixed methods process from developing a mixed methods study, through designing and conducting it, and finally, reporting on the results. Suitable for business and management students and researchers undertaking their own mixed methods research.
本书暂无推荐
本书暂无推荐
看了又看
  • 上一个
  • 下一个