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Part 1: Nature, Scope, and Future of Managerial Economics; 1. Managerial economics: Introduction and overview; 2. Managerial economics: present and future; Part 2: Managing Demand and Cost Conditions; 3. Estimating market power and strategies; 4. Advances in production and cost frontier analysis of the firm; 5. Supply chain design and risk management; 6. Combinatorial Auctions; Part 3: Analytical Foundations of Modern Managerial Economics; 7. Game and information theory in modern managerial economics; 8. Issues in analysis of time, risk, and uncertainty; 9. Behavioral economics and managerial decision making; Part 4: Pricing and Marketing Tactics and Strategies; 10. Advances in pricing strategy and tactics; 11. Product development and promotion; Part 5: Strategy and Business Competition; 12. Market imperfections and sustainable competitive advantage; 13. The new managerial economics of firm growth: the role of intangible assets and capabilities; 14. Strategies for network industries; 15. Internalization theory as the general theory of international strategic management: past, present and future; 16. Competitive strategy in the nonprofit sector; Part 6: Firm Boundaries and Organizational Architecture; 17. Organizational design and firm performance; 18. Design and implementation of pay for performance; 19. Vertical merger; 20. The evolving modern theory of the firm; Part 7: Financial Structure, Incentives, and Governance; 21. Financing the business firm; 22. Corporate governance and organizational performance; Part 8: Public Policy for Managers; 23. Managing workplace safety and health; 24. Merger strategies and antitrust concerns; 25. On the profitability of corporate environmentalism

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